Enviromentalists have been challenged to play their prime role in addressing the burning issue of scaling down the long term impacts of global warming in the country.
The challenge was made over the weekend in Dar es Salaam, by the Acting CEO of Standard Chartered Bank, Saif Malik shortly after the bank announced its decision to inspire and engage environmental responsibility on a global scale.
He said the bank believes in long term sustainability and is committed to making positive impact on the world and its environment.
`We have therefore introduced the environment challenge in order to raise awareness of the simple steps people can make to help reduce the world�s climate change such as air pollution, deforestation, water and land degradation,` he said.
Malik said through the campaign, they will look at four key categories which are water, land, forest air pollution, climate change and learning more.
`We believe that the total aggregated benefits of individual pledges have the potential to make significant difference` he said.
The bank will donate USD1m as part of the environment challenge to support vital environment conservation projects working in partnership with WWF.
Meanwhile, the Minister for Information, Culture and Sports Muhammed Seif Khatibu, commended the bank for its decision saying environmental and climatical changes issues have become a key agenda for the world.
`Tanzania cannot be left behind in the efforts to protect our environment; I commend both the bank and WWF for their partnerships,` he said.
The bank in collaboration with WWF has introduced the environment challenge as a key component of its global sustainability strategy and approach to tackle environmental issues.
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